Feast Marlborough event branding

CLIENT

Feast Marlborough
2018 – 2020

PROJECT SCOPE

Brand identity – logo design, brand assets, promotional materials, presentation slides, website design, marketing collateral and advertising.

Showcasing what Marlborough has to offer over and you don’t just mean wine? The Marlborough region is teaming with gastronomic offerings, so the creators of Feast Marlborough decided to curate a long weekend event centered around just that. The food. Timed to coincide with the regions biggest sporting event, the Vineyard Half, the festival provides entertainment and foodie fun for locals and visitors alike.

Early adoption amongst local restaurants and chefs was cruicial to the project. We developed a simple badge style brand mark with the potential to function effortlessly as a coaster, window decal or participant mark on menus. Bold and based on a neon sign style dinner plate, the message is ‘we are open’. A suite of event marks for sub categories within the festival period fleshed out the brand and serve as icons on a user friendly website where punters browse the grub that’s on offer and make their bookings.