Choosing Your Media

 

When it comes to planning your marketing campaign, the Media is the easiest decision to make of the three considerations – Market. Message. Media.

But it can still be confusing due to all the options we have available these days to deliver our message.

Deciding on the best option or options for your marketing campaigns is much easier once you have defined your market and created the message you want to get to them.

About Al

Alistair has managed and built small businesses in a varied industries from agriculture to the web. Years in sales lead to his obsession with marketing.
In his spare time he enjoys time with his family, sails and reads marketing books.
Get more from Alistair on Twitter and Google+.

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