Somewhere between my last post, and getting my photo taken, I got thinking about Hair salons.
The trouble I have always had with getting my hair cut, is explaining what I want to the hair dresser. I can never express how I want it, or even how I have had it before. A few times I have resorted to cutting a picture from a magazine and handing it over – “I want my hair to look like this, as long as it won’t make me look stupid”.
So why don’t Salons take pictures of their clients? Before and after shots every time they come in, would make it easy to discuss with the client what they liked and what they didn’t. It would build a tangible history with their clients. Do you think this would build loyalty from the client when the hairdresser puts that much effort into knowing what they like?
Could be very interesting looking back after a year or two.
How could this idea be used in other businesses?